MyAgData, a leading agricultural technology company, is excited to announce Michelle Tressel as its new Chief Executive Officer (CEO).
Joining MyAgData in 2022 as Chief Revenue Officer, Michelle is an accomplished leader and brings a wealth of experience to our company. With a proven track record of driving growth and innovation in the asset management, regulatory reporting, and SaaS technology sectors, Michelle is poised to guide MyAgData into a new era of success.
“I am thrilled to lead MyAgData forward at this important time for our company. I have tremendous regard for the efforts of our co-founders which have positioned our company for a very promising future. I believe MyAgData has significant potential to redefine the extensive data processes for the farmer and I look forward to working with our talented team, our strategic partners, and our farmer clients to create value for growers across the nation.”
Michelle’s vision for the company centers around simplifying agricultural data collection including digitizing the regulatory process, and collection of data in support of sustainability initiatives. With this clear direction, MyAgData is poised to tackle the challenges of the ever-evolving agricultural and sustainability landscape and capitalize on emerging opportunities.
Now let’s meet Michelle Tressel, our brand new Chief Executive Officer!
What made you want to work in the agriculture industry?
I grew up in a very small farming community in Manitoba Canada – so small that my graduating class consisted of 11 kids. Farming was the foundation of both sides of my family, with all of my grandparents owning family farms. The opportunity to bring my years of leadership experience to MyAgData and agriculture is a dream come true for me – back to my roots.
Why do you believe it’s important to simplify the acreage reporting process for farmers, crop insurance agents and ag service providers?
Farming is a complex industry and with the continued pressures on margins for farming operations, it is becoming more and more important to consider every dollar spent and every hour spent. At MyAgData we offer a simple solution to wring some of the regulatory complexity out of the daily life of farmers offering time and money savings, increased accuracy. .
What advice would you give to a potential client who is seeking to streamline their acreage reporting needs?
My advice would be to give one of our excellent client advisors a call and have a conversation – we will be transparent and candid in our conversation regarding if electronic reporting is right for you
Would you rather on Hercules’ Pegasus or 101 Dalmatians?
101 Dalmatians – who doesn’t love all those spotted puppies – and is there a better villain than Cruella De Vil?
Would you rather eat only pizza for a year or not eat any pizza for five years?
Easy – eat pizza for a year!